by Paul Brent, ctvottawa.ca With millions of people on social networking sites like Facebook, the ways those sites are being used is growing and changing. If you use them to help you find a job, you’re part of the new generation of job hunters who are using these websites to open new opportunities. Greg Quirk of Ottawa found a job after several months of looking. He tried the conventional ways, then he joined up with Gatineau author David Perry. Perry is a veteran recruiter, veteran author and speaker about how to find a job, using some very bold tactics. His latest book was just released this week, an update called Guerilla Marketing for Job Hunters Version 3.0. He makes the claim that using the web has become crucial, and job hunters have to be there because that’s where employers are looking. “If I can’t find you, you don’t exist, period,” Perry said. “How does an employer look for new talent? They go to Facebook and Info Zoom; it’s cost effective and efficient.” Quirk used YouTube postings to showcase his skills, wrote a daily blog, plus took a traditional three or four page resume and boiled it down to one page with colour graphics and aggressive wording on his abilities. “When I used the older style in six or seven months I got two or three interviews, but when I used the guerrilla version and some other tactics I got more than a dozen interviews in two or three months,” Quirk said. “I got a job and my new employer said he was really impressed by my blog about job … Video Rating: 5 / 5
Question by ElleCeleste: Can anyone tell me what’s so special about the Renegade Network Marketing system?
I’ve spent literally thousands of dollars on various training CDs and books recommended by upline. I’m broke, and broken hearted ! What’s Anne Sieg got to say that is any different to the rest ? Should my upline be passing on this information to me for free ? Since it looks like an affiliate thing, I suppose they get a cut if I buy it from them. What is it with the NWM training spin-off industry ? Are they just trying to make a quick buck on hapless people like myself ? Help !
Answer by Michael F all the network training groups out there promising thousands of dollars in income if you learn their system simply feeds the masses the same bogus information that doesn’t actually work, and are rehashes of traditional marketing methods revamped for the internet
Question by Richard W: Google ads? Affiliate Marketing?
Ok, we have a website – about ten clicks per day and growing, and want to put up some ads where we get payed when someone clicks on it. The question is, which ads are the best? (I know AdSense – Google ads) and Which is best CPC (Cost per Click) or cost per 1000 impressions, and why?
Answer by mickmel I’m a bit confused by your first sentence. Do you mean you only have 10 visitors a day? If so, you won’t make anything until you get that up a lot higher.
You answered your first question yourself. AdSense is certainly the best place to start. As for your second question, the answer isn’t concrete. It’s simply a matter of what makes YOU the most money per 1000 impressions.
For example, if you’re showing CPC ads with a 1% CTR and an average of $ 0.15 per click, that works out to an effective CPM (“eCPM”) of $ 1.50. Compare that to the CPM rate you could get and then decide which is better.
The key to any of this is experimentation. Try different ad networks, different ad locations, different ad types. Just keep track of your changes so you’ll know what works and what doesn’t.
Know better? Leave your own answer in the comments!
Vitrue on the road at the 2011 Marketing Profs Forum in Austin, TX. We want to hear what your plans are with Social Media. Meet Ann Handley, the Chief Content Officer for The Marketing Profs. Video Rating: 0 / 5
Question by FroggyL: Affiliate marketing ppc question?
If i want to display a hoplink on my website to promote other companies am i subject to fees? Do i get charged for someone clicking on the advert? I am of the opinion that it is just if you do google adwords that you ppc. it’s all a bit confusing. Thank you in advance.
Answer by Kelowna Internet Marketing No charge to you whatsoever.
Anyone who shows up on your website and clicks any link will not cost you anything. It’s getting them there that can cost the money, and is one reason you might choose to use PPC.
Also, if you have Adsense ads running on your website you will actually get paid (just a little) each time someone clicks them.
See more about PPC at http://www.ValleyPPC.com